Continuing Education

Successful Print Marketing

Course Detail

Successful Print Marketing image

Gen Y embraces print. Gen Z likes print even more than Gen Y. Amazon and eBay are both producing print catalogs. Find out the secrets to success in the almost forgotten but still remarkably effective area of print, including catalogs, direct mail letters and post cards.  
 
Acquire the techniques to produce print promotions, starting with catalogs, brochures and flyers. Then learn the powerful words, phrases and how to write a direct mail letter. You can use these effective techniques in writing your emails as well. Finally, catch on with the hot new trend in post card marketing, including positioning and choosing images that send a visual as well as written message.
 
Come away knowing how to plan, write and create successful print promotions.

Course length:  One month
Number of Hours:  16
Cost:  $195
Class dates:  10/4/2021 - 10/29/2021