Social Media is one of the biggest tools for marketing, branding, and public relations. Facebook®, Twitter®, YouTube®, and WordPress® all seem simple. However, the complexity of marketing your business, workplace, or even yourself on social media is more intricate than one would believe, yet achievable, even for the novice user. This course will introduce students to social media, how to integrate social media into their organizations, and how to market their organizations using social media. Upon completion of this course, students will have an understanding of how social networks function, but most importantly, how to improve their communication skills and online marketing strategies. Students will leave this class with a strategic social media plan for their business to begin implementing immediately.